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This is a great way to learn ONE idea . . . that comes with a mini-ACTION PLAN to ensure you can move from learning about an idea to earning more money by applying it in your business or practice.

sr One Mistake

GUIDE:
The #1 Mistake Most Advisors Make
When Building Their Practice

(and how you can avoid making it, too!)

Ever wonder, “How do I turn my years of study into mounds of money?”.  You wouldn’t be the first.  You won’t be the last, either.

This report reveals a simple strategy for growing your practice that’s actually ‘hiding in plain sight’.

You’ll also learn the one factor that’s key to building your clientele and, :::drum roll::::  growing  your know, like and trust factor with key people for your business or practice.

SR GMR

GUIDE:
Why I Never Ask for Referrals
(and why I get them anyway!)

Ever wonder, “How do I turn my years of study into mounds of money?”.  You wouldn’t the first.  You won’t be the last, either.

This report reveals a simple strategy for growing your practice that’s actually ‘hiding in plain sight’.

You’ll also learn the one factor that’s key to building your clientele and, :::drum roll::::  growing  your know, like and trust factor with key people for your business or practice.

GUIDE:
Packaging Your Services

If you’re providing an intangible service, you know how challenging it can be for a prospective client to understand what you do.

That’s why packaging works so well.  Combining several services together produces a desired outcome prospects really want.

This report shows you not  only WHY ‘packaging’ works so well, you’ll also learn HOW to build them them and use them to grow your revenues and profits.

GUIDE:
The Marketing Blueprint

Marketing, if you’re a coach, consultant or professional advisor, is different than if you’re a retail marketer.

There’s a process . . . a step-by-step formula or ‘blueprint’ you can follow to make your marketing successfully and consistently.

This report reveals that process and offers a lot of practical examples of how others are applying it in their practice.

SR Chain

GUIDE:
The Marketing Fundamentals

They Won’t Teach You in Business School

Marketing is a necessary function you must master if you seek to convert your competence into compensation.

Unfortunately, it’s not a mindset or skill set that most of us come by naturally.  If you can relate, you’ll love this Special Report.

This report breaks down marketing so it’s easy to understand and even easier to apply to your business or practice.

SR SITSIM Cover

GUIDE:
Stay-In-Touch to Stay-In-Mind

Here’s a fact . . . people buy when they’re ready.  When they are, you want to come to mind and as a ‘preferred provider’ of the valuable services you offer, right?

How?  Stay-in-touch when people aren’t ready to buy, so you’ll come to mind when they are.  But you need a SYSTEM for this.  Maybe even a SERVICE, as well.

This report explains how you can make this happen and benefit greatly as a result when you do.

GUIDE:
Make This Your Best Year . . . EVER!

This is a report that’s based on a talk I’m giving this year.  It’s good stuff, too. (OK, I’m biased)

The one thing that will make this YOUR best year ever is . . . following-up with your key people.

This report shows you how to do this and make your competitors very, very nervous!

SR Precis

GUIDE:
Profiting By Precis

The best marketing documents are formulaic.  A Précis is such a document.

I call it a ‘Map Through The Minefield’ because it shows people how to be safe when they do something potentially dangerous.

This report shows you how to create a Précis that reveals your expertise and attract response from qualified prospective clients.

Sr 10 Challenges

GUIDE:
The Top 10 Challenges Professionals Must Overcome
To Generate New Clients and More Revenues

I interviewed a number of self-employed professionals to learn the ‘top 10’ factors that made it challenging to convert their competence into compensation. Much of what I learned was, thankfully, very addressable.

This report shows you 3 things:

  1. WHY they felt frustrated,
  2. WHAT the underlying cause for the challenge really is, and
  3. HOW to best overcome each of these factors

GUIDE:
Following Up To Stay Top of Mind with Key People
for Your Business or Practice

Building a relationship with someone — a prospect, client, advocate or alliance partner — requires regular and relevant contacts over time.  That’s not hard to understand, but it’s not easy to do.

This report shows you 3 things:

  1. WHY keeping in touch is important
  2. HOW OFTEN you might like to do so, and
  3. HOW to keep-in-touch to stay-in-mind with your key people

SR Stand Out

GUIDE:
How To Stand Out From Your (Alleged) Competitors

The most frustrating thing is . . . learning a prospective client you thought you hit it off with . . . chose a competitor over you.  What’s even worse?  Knowing they’re less qualified than you are!

Fortunately, that’s not going to happen any more . . . when you learn and practice the simple but incredibly powerful strategy you’ll learn when you read this guide!