Posts

3 Keys To Your Successful Value Proposition

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"How often do you change your value statement . . . AKA .…

What Do Clients Truly Want?

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In the end, clients want . . . a valued result.  That's what…

What's 'New' in the New Online Catalyst?

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Yesterday, I shared what I truly feel is a quantum leap forward…

Making Your Message Clear

If you meet someone at a business event, a conference, etc. you…

Is Your Elevator Pitch . . . Still Working?

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Like fashion, an 'elevator' pitch -- the reply to answer, "What…

Be Negative . . . Really Negative

I'm not suggesting you get moody and depressing.  I'm referring…

WHAT and WHO . . . You Choose!

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Being crystal clear about WHAT your business does and WHO you…

The Power of SIMPLICITY

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I attended a local business gathering yesterday.  John Voice,…

Message: Yes, It Matters

While you may differentiate yourself around the value you provide,…

Got a Core Message, yet?

You meet someone at an event. You exchange introductions and…